JOFFE BOOKS LAUNCHES EXCITING NEW ERA IN UK PRINT

We are delighted to share the news that since January, Joffe Books has been working on an exciting new sales venture, building up a print channel in the UK non-trade space. We see this as the beginning of a significant new chapter for the business and our authors

Working alongside our brilliant sales partner, John Waters, we are pitching a carefully curated selection of titles to non-trade retailers across the United Kingdom. This broadens the reach of Joffe Books and positions our titles in places where many of our readers already shop, beyond traditional bookshops and into everyday retail spaces where our books can find new audiences. We are working with fantastic partners at The Works, Baker & Taylor, Postscript Books, BBD, Barfield and Damart, to name but a few.

The Results So Far

In just a few months, and across only a small number of authors, the response has been tremendous. We are particularly delighted to share that copies of books by Margaret James and Joy Ellis are now appearing in gardening centres across the country, as well as on the shelves of The Works, and the numbers are already exceeding our expectations.

What Comes Next

This is only the beginning. We are actively working to expand the range of titles being pitched, and our ambition is to grow this channel significantly in the coming years. As we build these relationships with retailers and refine our approach, we expect the opportunity to open up across a much wider selection of our authors and genres.

We are incredibly proud of what we have achieved in such a short time, and we look forward to sharing more updates with you as this channel grows.